RACOM has been on the road again, spending quality personal time discussing market and product issues with current and prospective customers alike, ensuring that RACOM maintains its reputation as a market leader and innovator. Thanks to all who were happy to share their time with us.
Our travels started in Orlando, Florida at the Wireless Communications Expo (IWCE). IWCE’s conference program offers support with new technologies and the latest industry changes and trends. It is the most comprehensive program the communications technology industry offers in North America. Our VP Sales, Mark Sutton attended to support Simoco, who are partnering us in the US.
As part of its product portfolio, Simoco was exhibiting its Xm radio modem and also RAy microwave units and M!DGE routers. These products all generated considerable interest from all in attendance. The event proved to be an ideal vehicle to launch this new US partnership and allow RACOM to bring its product lines to a larger market.
Later in the same month, RACOM was back in the Americas, this time in Rio de Janeiro, attending UTCAL. The main event of Information and Communications Technology (ICT) for Utilities in South America, this year was generally considered one of the best ever. As a regular sponsor of this event we are now regarded as a key player with the customer base in Latin America, who appreciate the high levels of reliability and robustness we have delivered to the applications where our equipment is employed.
In May, we were again represented in the US by our partner Simoco at UTC Telecom and Technology in Palm Springs, California. UTC is an ideal platform for the best in the utility industry to discuss the latest technology, get up-to-date on key policies and connect with important industry professionals. The attendees appreciated the opportunity to find out more about our products at first hand and witness how closely RACOM works to support its partners.
Nearer to home we have also been busy. In late March we supported our partner Sabur at Automaticon, Warsaw. The most important trade fair for automation, control, measurement and robotics in Poland, the show helps our partner extend its market share and RACOM’s reputation for quality in this market.
Most recently our Product Management team attended the Critical Communication World event in Berlin. We were invited by CCW to deliver a Master Class titled ‘Private UHF data networks and their role in utility networks and critical infrastructure’. The class was well received by the participants.
Collective feedback suggests we will have a busy year ahead of us.